Who should you send the 7+ Essentials to?
Anyone who already knows you, likes you, and trusts you. Of course, you will want to send the 7+ ESSENTIALS to past clients and people you’ve done business with, but don’t forget about the other folks in your circle that are referral sources as well.
The 7+ ESSENTIALS are all about building relationships, use them to cultivate all the relationships in your life, not just the work related ones.
Consider including your extended family, neighbors, insurance agent, banker or the person that cuts your hair.
Please Note: The 7+ ESSENTIALS are not designed to be sent to someone who you have not had the opportunity to introduce yourself and your way of doing business (not ideal for new prospects/leads).
